In any language, generosity matters.

Nothing I write today can be a more powerful reminder that generosity matters than this beautiful commercial from a Thai life insurance company. To date (April 30, 2014) the 3-minute video titled “Unsung Hero” has racked up more than 12 million views. I’m confident it has encouraged that many or more copy cat acts of kindness.

In your life, what is it you desire most?



  1. A wonderful reminder of what is really important in life. Thanks for reminding us all.

    • Agreed, Bill. I cry every time I watch this video and vow to be a kinder and more generous person. The “Unsung Hero” is a humbling reminder that Christianity isn’t the only faith that encourages attention to the least among us. In every act of kindness, God is glorified.

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