Generosity in action: Rosa’s Fresh Pizza

Customers at Rosa’s Fresh Pizza in Philadelphia are dishing up generosity a slice at a time, following the lead of the shop’s owner Mason Wartman.

Here’s how it works.

When paying for their food, customers are invited to add a dollar to the total, then write a message on a post-it note and stick it to the wall. A hungry person comes in, pulls the note off the wall, and trades it for a slice of cheesy goodness.

In just 10 months, customers of Rosa’s Fresh Pizza have donated more than 9,000 slices. About 40 people a day benefit from the kindness of pizza-loving strangers. As one customer put it: “We’re all eating the same pizza and it’s delicious.”

Watch here for more about Wartman, Rosa’s Fresh Pizza, and doing business for good.




  1. Jean Vilmenay says:

    what a great idea!

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