Unless you’re a 21st century Rip Van Winkle, you’ve likely heard technology touted as the fundraiser’s new best friend. What you may have missed is that technology is also a tease. Just when think you’ve achieved techno-Nirvana, up pops another possibility. A nifty new function. An emerging platform. Yesterday’s hot innovation is today’s yawn. Fearful [...]
Speaking up for high touch in a high tech world
June 13, 2011 By 2 Comments
Can someone please get John Naisbitt on the line? For more than 30 years, his notion of high tech/high touch has held sway. But now, as social media takes the world by storm, the idea of touch seems as passe as a rotary dial telephone. Even the smallest, most grassroots-bound nonprofits are being urged (dragged) on to the technology band wagon. The push [...]
