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Two century-old fundraising wisdom from the second Mrs. Judson

Donor-centered fundraising has never been as important as it is now. Or so goes the buzz among development gurus. I’ve said as much myself – first in Growing Givers’ Hearts: Treating Fundraising as Ministry and then again (and again and again) in my interaction with clients. When it comes to nurturing loyal giving, nothing beats meeting donors where their hearts are.

And truth be told, that is how it has always been.

We modern-day fundraisers may think we’ve happened upon a “new truth,” but the best of our tribe have been at this donor-centered thing for years. Centuries in fact, as I was reminded via a most unlikely of sources – the 1872 biography of Sarah B. Judson, the second wife of Adoniram Judson.Read More »Two century-old fundraising wisdom from the second Mrs. Judson

Reflections on two years as a blogger, two weeks late

Is my face red! I let the second anniversary of Generous Matters slip by unheralded. Okay, so two years is but a blip in the blogosphere. For me, however, it’s a big deal. When I first put fingers to keyboard on March 3, 2011, I didn’t know where this blogging thing would take me. Three hundred plus posts later, I’m still here. Even more amazing, so are you. Hooray for us!Read More »Reflections on two years as a blogger, two weeks late