Put the focus on thank you, please.
Fundraising maven Pamela Grow has presented her followers with a daring challenge: for one whole year, cease donor acquisition activities. “What if you made 2013… Read More »Put the focus on thank you, please.
donor appreciation
Tips for perfecting your thank you
Recent days have brought a flurry of articles through my in-box that praise the power of a simple thank you. An appreciative word is good for business, we’re told. “Thank you” leads to reciprocal generosity. It’s a tough cookie who’s immune to the motivating effects of acknowledgement and thanks, researchers report.
The take-away for fundraisers? Forget the plaques, the chotskis, and the doo-dads. Instead, double down on thank you and prepare to be amazed. Read More »Tips for perfecting your thank you
What part of thank you don’t you understand?
Maybe it was just me, but the just completed end-of-year “gold rush” seemed unusually vociferous, what with the addition of emails, texts, and tweets to… Read More »What part of thank you don’t you understand?